FOR IMMEDIATE RELEASE
Contact:
ORLY Public Relations
pr@orlybeauty.com
www.orlybeauty.com
ORLY® and Laverne Cox Unveil Limited-Edition “Celebrate Yourself” Nail Collection
LOS ANGELES, CA — September 17, 2017— ORLY, a leader in nail care, proudly announces the launch of the Celebrate Yourself collection in collaboration with Emmy-nominated actress and LGBTQ+ advocate Laverne Cox. This limited-edition set of six nail lacquers invites individuals to express their identity, confidence, and creativity through color.
“This collection is about affirming your worth—every day, in every shade,” said Cox. “It’s not just about looking beautiful; it’s about feeling seen.”
Color With a Cause
In addition to celebrating individuality, the Celebrate Yourself collection supports those in need. A portion of proceeds will be donated to hurricane relief efforts, aligning beauty with purpose and compassion.
Where to Buy
The Celebrate Yourself by Laverne Cox x ORLY collection is now available exclusively at www.orlybeauty.com for $49. The set includes all six full-size shades plus a limited-edition dual-purpose base and topcoat.
A Bold Step in Self-Expression
The Celebrate Yourself collection brings together six expressive, multidimensional shades chosen by Cox to reflect different moods, energies, and facets of self:
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Shine – Reflective silver that beams with brilliance
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Party in the Hills – A textured gravel tone with celebratory sparkle
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Halo – A radiant gold glitter evoking inner light
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Million Dollar Views – A rich copper metallic inspired by luxe moments
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Mirrorball – A dazzling gray glitter reminiscent of nights on the dance floor
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Androgynie – A deep black with colorful shimmer celebrating the beauty of contrast
Each polish is 12-free, vegan, and cruelty-free—formulated for maximum impact with minimal compromise.
About ORLY
It all starts with innovation. From the conception of the iconic Original French Manicure® to revolutionary, patented Gripper Cap, ORLY® has been solidified as the global nail leader trusted by nail professionals and salons around the world, thanks to cutting-edge formulations, pigment-rich color collections, and award-winning nail treatments. Through the extensive range of formulas, trend-forward effects, dynamic finishes, and an inclusive shade range ORLY aims to spark creativity and empower both professionals and novices alike to channel their inner artist. The brand’s expansive portfolio includes the Pro Lacquer line, GELFX Gel Color, Builder in a Bottle, Breathable 1-Step Color, and essentials for salons and professionals. Aside from bringing the bold and beautiful effects, all products have serious purpose, with vegan formulations made without harmful chemicals, each bearing the Leaping Bunny certification and created by ORLY’s team of talented color experts in Los Angeles. For more, visit us at ORLYBeauty.com and @orly on social media.
For media inquiries, high-resolution images, or interviews, please contact:
pr@orlybeauty.com